If you’re an E-commerce store owner, you probably understand the importance of implementing different online strategies that improve your sales and business. This can include things such as investing in SEO and ensuring that your website functions properly, however, you should also invest in some physical products that will make you stand out from the crowd.
This is why you might be wondering – what are some of the best products that could help me improve my E-commerce business? Luckily for all individuals that are wondering the same thing, the article below will shed some light on the entire topic. Let’s take a look at the list of products that you should consider using:
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1. Customized Stickers
One of the very first things that you should consider ordering for your online business are customized stickers. These interesting products could help you with increasing your brand awareness and recognition, mostly because your customers could choose to place them on whatever personal item they want to.
Since they can be completely customized, you can opt for whatever design you want. So, it could, for instance, feature your logo or anything else that is connected to your online store or you could opt for them featuring something completely different such as a motivational quote that will only increase the chances of your clients using the stickers you sent them with the item they ordered.
Customized stickers are cheap, yet extremely powerful advertising tools and one of the best things about them is that you could send them as a free gift to your patrons. This is also something that could help with creating a long-lasting relationship with them, meaning that they’ll probably choose to purchase something from you again.
2. Customized Boxes
If you ever ordered something from a large dropshipping website or a popular online store, you probably received the item in a plain, plastic bag. Now, this is something that you must avoid as an owner of an E-commerce business, mostly because you must care about how you present the item your client ordered.
This is why you should opt for getting customized boxes such as the ones offered by www.quickboxespackaging.com. Like stickers, you’ll be capable of place whatever you want on the boxes, and more importantly, you could pick the packaging that suits the products that you’re selling.
Keep in mind, such boxes will protect the products better, meaning that you’ll decrease the chance of them getting damaged during transportation. Additionally, you can combine the other items from this list with the boxes, which means that you can, for example, place the free stickers in them, hence, your clients will be surprised when they open them.
3. Fun And Interesting Bags
You would be surprised by the number of online store owners that don’t understand the importance of presenting their products in the right way. If you want to avoid being like every other online store out there, you could choose to use fun and interesting bags. This will not only make you stand out from the crowd, but it’ll make you look more professional as well.
When people see that you’re willing to invest in different and interesting packaging, they’ll immediately think that you care about how your business is seen by others – which is something that could help you improve your business, but more importantly, the sales and revenue you generate.
Keep in mind, unboxing on social media pages is extremely popular these days, so, if you send your goods in colorful and interesting packaging, you’ll increase the chances of your customer recording and posting the unboxing of the item they ordered, meaning that it could help you spread your reach.
4. Don’t Overlook Labels
No matter what products you’re selling, you shouldn’t overlook the labels. Of course, if you’re, for example, selling clothes, you could order labels that’ll feature what a particular item is made from. But, if you’re selling, let’s say, cleaning products, you could opt for displaying how it needs to be used and the surfaces it could be applied to.
Keep in mind, you could order adhesive labels that you’ll stick to the bottom of the packaging, but you could also consider them being on a piece of colorful cardboard that you’ll place inside of the packaging. Is doing this really important for my business? To put it simply, yes, it is.
Doing this will assist your clients to understand how to use the item properly and let’s take the cleaning products as an example. If they don’t know that it cannot be used on wood, they could end up damaging wooden surfaces, which can result in them leaving a negative review on your site. But, if they have labels that’ll explain how they can use it, they can avoid this problem.
5. Supplies For Gift-Wrapping
It’s very rare that an online store offers gift-wrapping services, which is why you should seriously consider implementing this into your business. Why should you do it? Well, for starters, we’re all living in the aftermath of the global outbreak of COVID-19, hence, people are still distancing themselves from their family members and friends. So, if they choose to buy an item from your store as a present for someone, they could choose for it to be gift wrapped, which means that they could send them directly to the recipient.
Additionally, such services can be priced, meaning that you can actually earn a little bit more with each purchase. You can also add some colorful tissue paper in the box, which will, of course, only improve the unboxing experience. Being different is always better, so, you should seriously consider doing this.
A lot of individuals might think that the products we mentioned above are unimportant for their E-commerce business, however, this isn’t entirely true. If you opt for ordering some of the items from the list, you’ll be capable of standing out from the crowd, which is something that could help you increase your sales, and more importantly, your revenue.
So, now that you’re aware of the items that could help your business thrive, you really shouldn’t waste any more of your free time. Instead, you should return to the beginning of our article, go through it once again, and then determine which item or items are the most suitable for your E-commerce store.